Calculators for indie game devs
shipping on Steam

Free, data-driven tools based on research from Chris Zukowski, Jake Birkett, and GameDiscoverCo. No sign-up. Runs in your browser.

Data-driven

Based on GameDiscoverCo's analysis of hundreds of Steam launches, Birkett's wishlist ratios, and Zukowski's marketing benchmarks.

Fully editable

Every multiplier and assumption is an input you can tune. Defaults are conservative so estimates stay realistic.

Shareable

Copy a link with your numbers baked in. Share projections with your team, publisher, or community.

Connected

Price and Steam cut sync across all calculators. Change them once, every tool updates.

Sources & methodology
  • Birkett ratio — Jake Birkett's original dataset of 14 games. Modern median from GameDiscoverCo: 0.10–0.20. Underlying conversion: 3–7% of wishlisters buy in W1 (publisher portfolio data), organic buyers add on top.
  • Year 1 multiplier (~3x) — GameDiscoverCo median of ~3.05x across hundreds of games (2019–2024).
  • Lifetime multiplier (~3x Y1) — Long-tail data: ~8–9x Week 1 revenue by Year 5.
  • Review rate (1–3%) — Industry consensus from multiple developer reports.
  • Steam revenue share — 30% Valve cut (tiered: 25% above $10M, 20% above $50M). Separate ~10% field for refunds and regional sales tax (VAT/GST).

These are estimates, not predictions. Actual results vary by genre, marketing, timing, and game quality.